You have a Covid plan. But have you planned for Covid? There’s a big difference. We’ve been bombarded with so much Covid information over the past few years that Covid fatigue has set in. We’ve become immune to the same messages about planning for and preventing Covid that it’s now falling on deaf ears.
We need to evolve the narrative and not add to the current noise but tell it straight. So, people don’t just have a Covid plan but confidence in their plan for Covid